Let GODIVA x Le Vian Make Your Valentine’s Day Extra Special

by Reema Farooqui
GODIVA x Le Vian

This Valentine’s Day, jewellery and chocolate lovers are in for a special treat. The luscious GODIVA x Le Vian jewelry collection, consisting of three special-edition Chocolate Diamond pendant necklaces, debuted two days ago… just in time to give romance a new sparkle this coming February 14th.

Available exclusively at Kay Jewelers, this jewellery collection is the first chapter of a multi-year collaboration between the purveyors of Chocolate Diamonds®, Le Vian and the purveyors of luxury chocolates, GODIVA.

According to Le Vian‘s chief executive officer, Eddie LeVian, “For 2022, Le Vian forecasted Chocolate Diamonds as the obsession of the year. The GODIVA x Le Vian collaboration is our first creative interpretation of the power, pleasure and wonder of chocolate. This collection of delectable Chocolate Diamond jewels, inspired by GODIVA’s exquisite premium chocolates, were made with love to be savored by Valentines this year.”

The GODIVA x Le Vian jewellery collection is Le Vian’s bejewelled interpretation of three of GODIVA’s most loved chocolate indulgences. A perfect marriage of jewellery and chocolates, two very cherished tokens of love, this special jewellery collection is as outstanding as it is stylish. In fact, each of the three pendants has its own unique appeal and is a shimmering way to celebrate love and romance on Valentine’s Day.

“We are thrilled to partner with Le Vian as part of our strategy to open more people’s eyes to the wonder of GODIVA,” says Nurtac Ziyal Afridi, GODIVA’s global chief executive officer. “With Le Vian being the owner and leader in Chocolate Diamonds, and GODIVA being the ‘diamond of chocolate’, this is a perfect collaboration. Both our iconic brands have core equities in artistry and innovation, as well as a mastery of their craft. The desirability and reputation that both brands have established with consumers certainly makes for an incredibly compelling offering.”

The first piece in the GODIVA x Le Vian collection is the Ganache Heart Pendant. A nod to GODIVA’s delectable Ganache Heart dark chocolate treat, this heart shaped pendant features a rich pavé of Le Vian’s beautiful Chocolate Diamonds®. Mounted in 14K Honey Gold™, the pendant is set on a 14K Honey Gold™ paperclip chain.

The second pendant in this collection is the Strawberry and Chocolate Heart, heart meltingly attributed to GODIVA’s Strawberry Crème Tarte Truffle. A striking creation of deeply saturated rubies alternating with white and Chocolate Diamonds®, this pendant, which is mounted in 14K Strawberry Gold®, encompasses the colours of love, romance and luxury.

The Truffle Pendant is the third piece of this collection. Inspired by GODIVA’s delicious Milk Chocolate Truffle, this circular pendant is embellished with Chocolate and Nude Diamonds™ and is mounted in 14K Honey Gold™.

As Tonia Zehrer, Senior Vice President and Chief Merchandising Officer at Signet Jewelers, parent company of KAY, noted “The Le Vian collection at KAY is a customer favorite with new meaningful launches every year. The GODIVA x Le Vian partnership is a natural fit, who wouldn’t want delicious premium chocolate with beautiful jewelry to match. As we continue to see our customers celebrate those closest to them, we are thrilled to exclusively premier these unique and exclusive design packages to help them say, ‘I love you.’” 

These three special edition Valentine’s Day collection jewellery pieces are available at Kay Jewelers (in store and online).

Featured Image: The Truffle Pendant and GODIVA Chocolate Truffles

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